Though venture-capitalism has a long history of seeking out innovative business models, some small alternative power companies are counting on the government itself for new business. Verdiem Corp. sells software that provides centralized control over power consumption, such as remotely turning off computer monitors left on overnight to conserve electricity. Most of the Seattle-based company’s growth has come from corporate customers, where energy expenditures can be prohibitively expensive and wasteful. But with President Obama’s declarations that he plans to improve the government’s own power efficiency, Verdiem Chief Executive Jeremy Jaech sees the possibility of growth and expansion.
The 60-employee company is planning on expanding its 20-person sales staff in the weeks ahead to focus specifically on federal operations in Washington, D.C. The alternative power company is planning to tap the information-technology companies that manage government buildings that have enormous staff numbers. Mr. Jaech sees the opportunity to assist in reducing energy consumption on the federal government’s estimated 6.5 million personal computers.
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